Digital Government Affairs: Social Media and Technology in Advocacy

Course Overview

The world of government affairs and public advocacy has undergone a dramatic transformation with the advent of digital tools, social media platforms, and emerging technologies. This 3-day course provides participants with advanced insights and practical strategies to harness digital platforms for advocacy campaigns, stakeholder engagement, and policy influence. The program focuses on using social media and technology effectively to shape public opinion, drive governmental action, and promote transparency and inclusivity in policymaking.

Led by industry experts, this course combines hands-on learning, case studies, and interactive discussions to equip participants with the tools to drive digital advocacy in today’s rapidly evolving political landscape.

Benefits of Attending

Strategic Knowledge: Gain expertise in leveraging social media and technology to influence policymakers and engage the public.
Practical Skills: Learn tools, frameworks, and best practices for creating and managing impactful digital advocacy campaigns.
Enhanced Engagement: Build techniques to communicate effectively with stakeholders, policymakers, and the public through digital channels.
Risk Mitigation: Understand how to navigate challenges such as misinformation, online reputation threats, and cybersecurity risks.
Actionable Insights: Receive real-world examples, templates, and toolkits to apply immediately in your advocacy efforts.

Course Objective

Understand the evolving role of digital technology and social media in government affairs and advocacy.
Learn how to design and implement effective digital advocacy campaigns.
Gain strategies to manage public perception, mitigate risks, and build trust through transparent communication.
Explore emerging technologies like artificial intelligence and data analytics for enhanced advocacy efforts.
Develop skills to measure campaign impact using advanced digital tools and analytics.
Build a comprehensive digital strategy that aligns with organizational goals and public policy objectives.

Who Should Attend

Public Affairs Managers and Directors.
Government Relations Officers.
Advocacy Professionals in NGOs and INGOs.
Policy Advisors and Analysts.
Communication and Media Specialists in government or public sectors.
Social Media Strategists and Technology Consultants focusing on public affairs.

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Course Outline

Session 1

Introduction to Digital Government Affairs

The evolution of advocacy in the digital age.
Understanding the impact of social media on public policy and governance.
Case studies: Successful digital advocacy campaigns.

Session 2

Social Media Platforms and Their Role in Advocacy

Overview of major platforms (Twitter, Facebook, LinkedIn, TikTok, etc.) for advocacy.
Choosing the right platform for your campaign.
Leveraging real-time engagement to drive policy discussions.

Session 3

Building a Digital Advocacy Strategy

Key elements of a successful advocacy campaign.
Aligning digital efforts with organizational and policy goals.
Case exercise: Designing a social media strategy for a policy issue.

Session 1

Technology in Advocacy: Beyond Social Media

Leveraging big data and AI for public sentiment analysis.
The role of mobile apps, chatbots, and other tech tools in advocacy.
Integrating digital tools into traditional lobbying efforts.

Session 2

Storytelling and Content Creation for Advocacy

Crafting compelling narratives that resonate with target audiences.
Best practices for video, infographics, and multimedia content.
Workshop: Creating engaging advocacy content for a real-world scenario.

Session 3

Managing Risks in Digital Advocacy

Combating misinformation and managing crises.
Cybersecurity and protecting sensitive information.
Ethical considerations in digital advocacy campaigns.

Session 1

Analytics and Metrics for Advocacy Campaigns

Key performance indicators (KPIs) for advocacy efforts.
Tools for monitoring social media engagement and campaign impact.
Workshop: Hands-on session using analytics tools to assess campaign performance.

Session 2

Collaborating with Stakeholders Through Digital Channels

Engaging policymakers, media, and influencers in digital advocacy.
Building coalitions and partnerships online.
Case study: Effective stakeholder collaboration in digital campaigns.

Session 3

Future Trends in Digital Advocacy

The rise of AI and blockchain in government affairs.
Exploring immersive technologies (VR/AR) for advocacy campaigns.
Closing session: Building an adaptable, forward-thinking digital strategy.

Reasons to choose Delfino Group

Delfino Group is recognized for its customized learning solutions, expert instructors, and global reach. We blend theoretical knowledge with practical applications, ensuring every participant gains actionable insights

Training Services

1. Do you offer job placement assistance after completing a course?

While we do not provide job placement services after the training course, we are confident that our programme equips you with the necessary tools and knowledge to enhance your career prospects and promote career growth. Our training courses are designed to empower you with valuable skills and expertise to excel in your chosen field.

2. Do you provide assistance in Hotel Accommodation?

Yes, here are the following options we can offer to assist you:

Corporate Discount – We can extend our corporate discount to participants staying at the same hotel, if we have any. Please enquire about the availability of this discount when you register for the training course.

Nearby Hotel Suggestions – If you prefer other accommodations, we can provide a list of nearby hotels to suit your needs and budget.

Feel free to go through hotel booking platforms on the internet to find the most cost-effective for you.

3. Can you help me obtain visa?

Yes, we provide assistance by issuing a Letter of Invitation stating that you are confirmed to attend our training.

4. Where are your training courses held?

We offer multiple international training venues, which can be accessed through our locations tab.

Our training courses are conducted at partnered hotels located within the specified training areas. Please note that venue assignments may vary based on availability. For the most current information, do not hesitate to contact us at info@delfinogroup.com

5. Who is the senior consultant itching the training course?

We value transparency and are happy to provide our instructor’s profiles upon request. If you would like to learn more about our instructor's qualifications, expertise and experiences, please email us at info@delfinogroup.com

6. Do you offer customized training course for organizations?

Yes, we do. We provide tailored training courses designed to meet the specific requirement of a larger group of individuals. These customized training courses can be conducted in both classroom and online formats, allowing you the flexibility to choose your preferred dates and duration.

Please contact us at info@delfinogroup.com to discuss your group’s training needs, and we’ll work with you to create a personalized training course that aligns with your objectives.

7. What types of training delivery do you offer?

We offer two main training formats to cater to different preferences and needs:

Classroom Training Delivery – Our traditional classroom-based training courses provide a face-to-face learning experience with subject matter experts. You’ll benefit form in-person interactions, hands-on exercises and a structured classroom environment.

Online Training Delivery – We also offer convenient live/online training courses that you can access from anywhere with a stable internet connection. These courses provide flexibility and allow you to learn anywhere, making them suitable for busy schedules or remote learning.

8. Do you provide certificates?

Upon successful completion of the training course, you will receive the Delfino Group certificate of completion.

Registration, Fees & Payment

1. Do you offer corporate rates?

Certainly, we do provide corporate rates tailored for organizations seeking to enrol multiple employees in our training programs. To facilitate this, we encourage you to make a formal request via email addressed to info@delfinogroup.com. We’ll be delighted to discuss and offer a suitable arrangement for your corporate needs.

2. Is there a discount for more than one registrant per training course?

Yes, special discounts are available upon request if you have more than one registrant for a course. For further information please email us at info@delfinogroup.com

3. What is included in the fees?

Classroom

It covers your Course fee
Provision of a world-class subject matter expert to deliver this training
Meeting at a hotel venue corresponding to your chosen session
Welcome food and drinks, AM / PM snack, and Buffet Lunch
All the required course materials will be provided on the first day at the venue.

Digital course materials (pen drive)
Course completion certificates
Designing and administration of Pre-& Post Course Assessments
Preparation of participant’s Performance and Appraisal Report, if required
Issuance of Letter of Invitation for delegates needed visa processing, if required

Online

It covers your course fee
Provision of a world-class subject matter expert to deliver this training through live/virtual delivery
An electronic copy of the training manual and relevant hand-outs
Issuance of The Delfino Group e-Certificate of Completion
Administration of Pre-& Post Workshop Assessments
Link access of online platform acceptable to both parties

4. How can I pay for the training course?

We offer two convenient payment options:

Bank Transfer – You can make payment via bank transfer. Once your registration is confirmed, you will receive an invoice with the banking details for the transfer. We would require you to supply a swift copy for us to confirm receipt of funds.

Payment Link – Alternatively, we provide a secure payment link that you can use to complete your payment after your registration has been confirmed.

5. Can I transfer or defer my course registration?

Yes, we do allow registration transfers in the event that you are unable to attend the training course. To initiate a transfer, please send us an official email requesting the change. We’ll guide you through the transfer process and ensure a smooth transition of your registration to another eligible participant.

6. When should I expect to receive confirmation of registration?

7. How can I register for a course

You can email us your intention to register at info@delfinogroup.com. Our team will guide you through the registration process and provide assistance you may need.

Schedule, duration & Timing

1. What is the course schedule or availability?

Our training course sessions are scheduled and posted on our website for your convenience. However, we understand that there may be specific requirements for your group. If you have a preferred venue and specific training dates in mind, please feel free to email us at info@delfinogroup.com where you can Propose your preferred location & date” of your preferred training course.

2. What are your course timings?

Our course timings slightly vary between the cities we offer our training courses. Please let us know of your preferred course and session (dates/venue) through email at info@delfinogroup.com. Alternatively, you may call/WhatsApp us at +91 9987 40 1119.

3. Is your online timings standard our can be adjusted?

We understand that time zones may be different between our Senior Consultants and our delegates. Our standard online course timings may be adjusted upon confirming the programme. Our team shall communicate between the confirmed registered delegates and suggest a suitable course timing for all.

4. How many hours in a day is your training course

Our standard course duration for our classroom programmes is 6 hours per day while our online session is 5 hours per day.

5. How long are your training courses?

Our training programmes are designed to be concise yet comprehensive, focusing on professional development. The duration varies based on the specific course content and objectives – we normally offer programmes between 3 – 10 days. However, our emphasis lies in delivering interactive and engaging sessions that prioritize depth of learning within a condensed time frame. This approach ensures participants acquire substantial knowledge and skills efficiently.

About Us - The Delfino Group

1. Does Delfino Group adhere to any quality management standards?

Our courses offered have been assessed by CPD providers, ILM, European International University, NASBA,etc for ensuring a commitment to quality and excellence in our operations and services.

2. Which industries do you cover?

Our training courses span across diverse industries, encompassing sectors such as but not limited to:

Business Intelligence & Data Management

Leadership, Strategy and Innovation

Marketing and Business Development

Banking & Financial Regulations

Project & Process Management

Energy

Finance & Business Acumen

Technology

Healthcare Management

HR & Organizational Behaviour

Public Sector Management

Government Affairs

Our commitment lies in continuously refining and expanding our training course offerings to align with evolving industry landscapes. We encourage individuals to explore our website or engage with our dedicated support team for the latest information on available courses, ensuring access to the most pertinent and current educational resources.

3. Is the Delfino Group certified or recognized by any industry standards?

Yes, The Delfino Group is certified and recognized by several prominent industry standards. Specifically, it holds certifications from ILM, Continuing Professional Development (CPD), Project Management Institute (PMI), International European University,etc.